The Global Confidence Crisis Report was launched at the International Research Institute® Conference in The Hague, and presents the results of survey research conducted by the IriS network, of which FDS International is the UK partner, within the past six weeks among sixteen thousand consumers across the developed world.
According to the research, worldwide, people are most likely to blame their own governments for current economic problems, but in the UK, there is some good news for Gordon Brown, as far more people here are currently placing the most blame on banks or corporate greed (47%), while only 26% are placing most blame on the current Labour government.
The study also revealed that the cash-strapped British are the most likely in the world to be saving money by buying fewer new clothes, with women in particular (74%) saying clothing budgets have been reduced in the face of the crisis.
Commenting on the findings, Charlotte Cornish, COO Munro, said:
“So far, UK consumers have been mainly focussing their efforts on bargain-hunting and finding cheaper alternatives – a notable exception being new clothing, where large numbers are indicating they have simply stopped buying it. 2009 is looking like a year of ‘make-do and mend’ for middle Britain, and a tough year for high street retailers.”
To read the full press release please click here.
To request a copy of the report, due to be published for public consumption in April, please click here. |
